Almost a month after premiering its new five-reel and 20-payline Planet of the Apes video slot and online games and software developer NetEnt AB has now unleashed its latest innovation in the Free Round Widget for its Engage portfolio.

NetEnt AB boosting performance with Free Rounds Widget innovation

The firm launched its Engage suite of products over the summer to boost player engagement while maximizing rates of retention and loyalty. NetEnt AB described its new customizable Free Rounds Widget as a ‘totally new way of rewarding players with free spins in a fun, innovative and exciting way.’

The Swedish developer moreover revealed that Engage, which sees players attempt to bank additional spins via a go on a roulette-style wheel, is an easy-to-use mechanism that allows operators to set configurations and determine outcomes and rewards.

Henrik Fagerlund, Interim Chief Product Officer for NetEnt AB, declared that the Free Round Widget innovation is ‘packed full of performance-boosting products and features’ and serves as ‘another example’ of how his firm is ‘committed to driving the online casino market forward through better gaming solutions’.

“We understand the huge value in placing player engagement at the fore and are constantly working on innovative and exciting ways to facilitate this,” read a statement from Fagerlund.

Established in 1996, Stockholm-based NetEnt AB provides games and solutions to some of the world’s most prominent iGaming operators including Bet365 Group Limited, The Stars Group, GVC Holdings, Gamesys Limited and 888 Holdings.